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Marketing Coordinator Job Opening

 
 

Website Management

  • Daily website monitoring and maintenance as needed, including managing product collections, banners, page assets, QA of live site assets and answering inquiries from cross-divisional partners as it relates to placements on the site.
  • Optimize the customer experience through site merchandising, including ranking product, availability and product presentation where appropriate.
  • Maintain and update the category pages, product merchandising standards, and navigation experience. 
  • Continuous oversight of operating practices and procedures, in order to determine where improvements are needed and work to implement changes as appropriate.
  • Communicates to team and stakeholders site issues & resolution, event calendar updates and process improvements.

 

Email Marketing

  • Acts as subject matter expert on industry standards and proper coding techniques to achieve ideal rendering across specified email environments.
  • Cascades strategic visions into daily deliverables.
  • Shares measurable plans and progress with senior leaders throughout the company. 
  • Develop and code complex, data-driven responsive HTML in email.

 

Writing/PR/Social

  • Execute community management strategy for internal partners in order to support WA Youth Soccer’s business objectives.
    • Examples: Issue resolution (PR), Integration with marketing campaigns and brand initiatives, authentic presence on each platform, customer service and insights.
  • Support management of external agency relationships to optimize value for Washington Youth Soccer.
  • Versed in sports communication and program structure, trends, and community. Passionate about sports as a vehicle for positive community growth.
  • Activate Social Listening and assess relevant conversations Washington Youth Soccer can participate in.
  • Strong written and verbal communication skills with proven ability to write clear, concise, and accurate messages for a variety of target audiences.
  • Execute with an understanding of digital operations (consumer pathing, marketing channels, funnel conversion, targeting and personalization).
  • Write effective copy with an understanding for Search Engine Optimization.
  • Develop and execute cross-promotional marketing campaigns, capitalizing on current trends.

 

Required Qualifications:

  • Bachelor’s Degree in addition to demonstrated experience in Digital Marketing, Public Relations/Public Affairs, Communication or Journalism.
  • Proficiency in use of Social Listening tools, displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, etc.) and how each platform can be deployed in different scenarios.
  • Familiar with JavaScript.
  • Proficient in Windows-based computer applications, Microsoft Office business applications, and various email platforms.
  • Possess excellent problem-solving skills. Ability to identify the root cause, analyze the options and work towards solutions that serve the technical and business concerns.
  • Comfortable with a high degree of autonomy while working in a fast-moving, sometimes ambiguous environment.
  • Understand best-practices for email clients including various MS Outlook versions, major ISPs, and popular mobile platforms.
  • Strong organizational skills (indexing, collecting and archiving data).
  • Operates with an interest to always learn and develop self and to become a stronger professional.
  • Passionate about writing and its role in connecting with customers to drive business results.
  • Ability to prove why their ideas are analytically sound.
  • Demonstrated understanding of issues management and audience engagement on behalf of a company.
  • Understanding of KPI’s, solid understanding of web metrics, testing methodology, and optimization strategies.
  • Considers the ultimate impact of decisions and actions on internal and external partners with a strong desire to produce quality work.
  • Executes effectively by using resources efficiently, meeting deadlines, and keeping others informed of work plans and progress towards goals.
  • Familiar with Adobe Creative Suite CC (Photoshop, Illustrator, InDesign, Lightroom, Spark).

 

Please send resume to info@WashingtonYouthSoccer.org

 

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